Where to deliver your delicious Roobars?Go to shop
The 2017 entrepreneurial class includes 20 ladies, founders of 17 fast-growing businesses from 11 European countries. We are even happier because there is one more Bulgarian lady in the class - Tatyana Mitkova, founder, and CEO of ClaimCompass.
The EY EWW Women Entrepreneurs' Mentoring Program is targeted at ladies who run their own businesses and aim to grow their businesses to the scale of global markets. This year's requirement was to have a substantial stake in a technology-based business, digital technology business, or innovative business that provides new solutions in traditional industries.
More about Anita
Anita Klassanova is the co-founder and food technologist at Roo Brands (2012). She is the creative mind and creator of Roobar recipes and Kookie Cat cookies. Driven by the ambition to change her way of eating, creating desserts with simple ingredients for her children, Anita begins to "cook" at her small bio shop (2009). Today, Roobar is the European leader in organic raw dessert, reaching 50 countries on four continents. In 2016, Anita was selected as one of the 100 founding women in Europe by The Hundert Magazine.
"I am extremely happy to be part of EY's program, and I believe that women need a supportive environment, a network of contacts and an environment in which to share experiences, difficulties and personal stories with each other. EY's support at this very important period of the development of the companies of all the ladies involved is extremely valuable and I am looking forward being part of the EY Entrepreneurial Winning Women ™ and Strategic Growth Forum® 2017 events in Palm Springs."
EY Entrepreneurial Winning Women ™ and Strategic Growth Forum® 2017 will be held from 15 - 19 November in Palm Springs, California, the Forum convenes more than 2,300 leaders of the nation’s most successful high-growth companies, their investors, and advisors to share growth strategies and discuss current marketplace opportunities and challenges.